Tom Rigby Copywriting

General information

There’s more to copywriting than polished prose, a string of buzzwords, a catchy headline or a clever turn of phrase. Just because your advert looks good is no insurance that it will be read. How many people do you know who are lovely to look at but incredibly dull?

So whether you’re a business looking for new ways to engage its audience, a creative agency looking to supplement its team, or a brand looking for its voice, I can help.

I’ve worked with businesses and agencies all over the world, supplying concept and copy which has helped start-ups and some of the best known brands define and develop their corporate and consumer messages, and tell their stories across print and multimedia.

Typically, my clients fall into one of five categories. They think that their words don’t do the service or product justice. They don’t think that their words match the quality of the design. They’ve got too many words. They haven’t got enough words. Or they haven’t got any words at all.