The Unit

General information

OUR APPROACH

We believe that a creative agency must have a flexible approach in order to meet the ever changing needs of a digital project. That said, we aim to underpin our work with four core principles, this enables us to deliver the highest quality product possible.

1.INSIGHT AND UNDERSTANDING

The best solutions come from a deep understanding of both the audience and the business. Our team of analysts and user experience designers start each project engaging with stakeholders and customers and bringing a truly user-centered design approach.

2.PLANNING AND PROTOTYPING

We are great believers in building and testing stuff quickly. This methodology stretches from the product to the proposition itself. If we don’t test with customers early then it’s difficult to guarantee results and we pride ourselves on our robust ROI reputation.

3.DESIGN AND DEVELOPMENT

Creative and elegant UI design and industry leading development mean our products look and feel world class. From our design talent to our sizable in-house development team we take pride in delivering responsive websites, apps and platforms to significant global clients.

4.OPTIMISE AND REFINE

Our job shouldn’t end once your product has launched. We aim to maintain a long and prosperous relationship with our clients (most have been with us for over 5 years). This means we can help them optimise and refine using the wealth of valuable data we can collect.